Tag Archives: Referrals

[VIDEO] Women are Referral Megaphones!

Have you ever wondered why word of mouth spreads faster with women? Marketing to women expert Marti Barletta explains how women’s emphasis on the personal make them the perfect referral source. Once financial planner says his women clients send him, on average, 26 referrals. His male clients only send him 2! What a difference!

Watch the video: Women are Referral Megaphones! 

[VIDEO] How to Get Referrals from Women

A HUGE part of selling to women is powering women’s word of mouth and earning referrals. My advice for earning referrals from women will surprise you! Don’t offer incentives or ask bluntly– surprise and delight!